Monday, November 17, 2008

Introducing $23,000 Denim, Courtesy of Damien Hirst

by Alisa Gould-Simon:

"Brit artist and professional provocateur Damien Hirst has teamed up with Levi’s for the second time. And the fruits of the collaboration -- “three works of art of spin-painted 501 styles and the development of a limited edition collection,” says WWD -- are nothing to scoff at. The collection in question features 12 denim styles, all ornamented with classic Hirst motifs (think “skulls, colorful spots and tropical butterflies,” adds WWD). With jeans slated to retail for around $230 and tees marked at $83 (they’ll be stocked at Levi’s flagship shops as well as Milan’s 10 Corso Como), Damien Hirst X Levi’s is a relative bargain. It’s the spin-painted 501’s that will quite literally cost you an arm and a leg. Each pair features an original Hirst painting atop a reproduction of Levi’s classic 1947 style, the 501, and is priced in the ballpark of $23,000. The cost obviously isn’t too off-putting for some, however; as WWD reports, a private collector already snapped up a pair of the jeans, which recently went on display in Paris at Colette and at London’s Cinch boutique."

via blackbook.

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